Gordon merchant biography billabong pipeline

After a broad restructuring of the company at the end of the 20th century, the foundations for an initial IPO in Australia established in through a public offering of shares. This gave him more momentum and the financial capacity to grow the business. In Marchthe Billabong International Ltd. Later the Billabong family continued to grow with the acquisition of 3 new companies in Honolua Surfa brand of surf apparel and accessories founded in in Hawaii; the emerging sports shoe brand Kustom and Mrs.

Palmers Surf Waxa favorite paraffin brand for surfboards. Inhe took over a small surf culture business, and in he controlled Nixonthe luxury watch, and accessories brand. InBillabong continued with business acquisitions and bought Xcel Wetsuitsa neoprene wetsuit company founded in by Ed D'Ascoli in Sunset Beach, Hawaii; and Tigerlily, an Australian brand that specializes in swimsuits and clothes for girls and young women.

In he bought DaKine, the high-quality tableware accessories firm founded in in Haiku, Hawaii. At the end ofthe already extensive group entered the online sales channel through the acquisition of Swell based in the United States and the purchase of a share of the Australian Surfstitch. InBillabong improved its rollerblading offer with an agreement to license the Plan B skateboard brand based in California.

And that same year he acquired the RVCA brand, a surf and skate clothing company founded by Pat Tenore and Conan Hayes in Costa Mesa, California; is made with the Canadian retail chain West 49; and completes the purchase of the Australian companies Jetty Surf, a jetty store established in ; Surf Dive 'n' Ski SDSfounded in and with more than 85 items stores of the best surf, skate and snow brands in the world; and Rush Banner, a small banner and banner printing company founded in Throughout his time as a surfer, Gordon created breakthrough inventions that helped shape the everyday surfer.

Gordon not only developed a surfboard that featured a tucked-under edge, a detail that helped Michael Peterson and Rabbit Bartholomew become surfing champions, but also developed the first leg-rope. Following this, inGordon and his then-partner Rena started producing handmade boardshorts.

Gordon merchant biography billabong pipeline

Making use of a unique triple-stitching technique designed to withstand even the toughest elements, this durable garment was an instant hit amongst the locals. Gordon steadily established and built the brand until his home became too small to contain the success. Gordon established international licenses for Billabong that were up to his tough standards, and surrounded himself with experts in the surfing industry.

As Billabong grew, Gordon maintained his prominent role in the company.